AJC's Business & Technology Committee is pleased to invite you to hear Noah's New York Bagel founder Noah Alper discuss his new book Business Mensch.
Wednesday, May 12, 2010
6:30 pm reception, 7:00 pm program
$20.00 per person
Location provided upon RSVP
sanfrancisco@ajc.org
415-777-3820
About our Speaker
NOAH ALPER
Alper writes about the power of integrating life experience and spirituality into one's path as an entrepreneur. After a failed business (selling Israeli products to born-again Christians), he found his way to traditional Judaism and started a small bagel shop in Berkeley, founded and run on the Biblical injunction to "lech lecha" - to embrace one's journey while contributing to the community through volunteerism and "tzedakah" - justice. Alper writes with fervor about the necessity of ethical business dealing and the power of integrating life experience and spirituality into one's path as an entrepreneur, and-especially in these trying economic times-honing the ability to innovate, adapt and evolve.
415-777-3820
About our Speaker
NOAH ALPER
Alper writes about the power of integrating life experience and spirituality into one's path as an entrepreneur. After a failed business (selling Israeli products to born-again Christians), he found his way to traditional Judaism and started a small bagel shop in Berkeley, founded and run on the Biblical injunction to "lech lecha" - to embrace one's journey while contributing to the community through volunteerism and "tzedakah" - justice. Alper writes with fervor about the necessity of ethical business dealing and the power of integrating life experience and spirituality into one's path as an entrepreneur, and-especially in these trying economic times-honing the ability to innovate, adapt and evolve.
"Business Mensch" is a quick-reading business memoir with both personal and spiritual advice on how to become a "business mensch". He suggests having a little chutzpah, treating both employees and customers right, and taking time off when necessary. This book is about achieving financial success while remaining loyal to timeless values.
REVIEWS
"Alper, the founder of Noah's Bagels (sold to Einstein Bros. for $100 million), offers uplifting business wisdom from his own rocky path to success. This earnest book shines with Alper's conviction, business savvy and decency while he acknowledges the joys of a financial success, he ends with his eyes on the prize. "What's important is providing for your family, conducting yourself with integrity and living a life of meaning."
-PUBLISHER'S WEEKLY, Sept. 12, 2009.
"Noah Alper, in this book, teaches you lessons from his 35 years as an entrepreneur. Four of his six major ventures succeeded, and in this business, that is great. Noah's Bagel leveraged his distinctly Jewish roots, as does this book...I do not think you will read a more honest book this year.
-MYJEWISHBOOKS.COM, September, 2009
Posts
No comments:
Post a Comment